Subscriber Offer: Extra 20% Off Sale Items!

Get an additional 20% off sale items when you spend €10 or more. Valid from 14-20/6. Cannot be combined with other discounts or offers.

Limited edition

Explore our Midsummer collection

Sunshine stories

Explore the summer collection

The gift shop

Whether it's for kids, baby or newborn, you'll find the perfect present here

Welcome to the magic world of Newbie

Newbie is a Swedish lifestyle brand for the little ones we love. Clothing for premature, baby, kids, and women in timeless design, with care at the heart of everything we do. We offer a full-range wardrobe for children aged 0 months to 8 years.

The patterns are all hand-drawn in a soft color palette close to nature's very own shades. Garments to create a coordinated look with siblings. Garments to inherit. Nostalgic styles made to last. We love matching outfits. Match with siblings and moms. That's why we also offer a Newbie Woman wardrobe. Lovely pieces in the same beautiful patterns. The Newbie world even includes adorable additions to the children's room - Newbie Room Collection. Storage boxes, toys and play tents - perfect for transforming the room into beautiful fairytale settings.

So many treasures to love. We exist to make the future beautiful for generations to come.