Friends and flowers

Welcome spring with floral splendour and playful friends on the savannah. Soft pink blends with earthy tones and green shades. So lovely to coordinate outfits with siblings.

Shop collection

A wallpaper fairy tale

We are now releasing our fantastic new wallpaper book in collaboration with Boråstapeter. You’ll find lots of enchanting designs featured inside, all with Newbie’s unique, hand-drawn patterns. You can pair these charming wallpapers with our fine interior design collection. Welcome to browse among 35 different wallpapers. We hope you find your favourite.

Shop Wallpapers
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Design made to last yet made with less

We are truly committed to shaping a beautiful future for generations to come. That’s why, we create design made to last. Read more about our sustainability work here.
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Welcome to the magic world of Newbie

Newbie is a Swedish lifestyle brand for the little ones we love. Clothing for premature, baby, kids, and women in timeless design, with care at the heart of everything we do. We offer a full-range wardrobe for children aged 0 months to 8 years.

The patterns are all hand-drawn in a soft color palette close to nature's very own shades. Garments to create a coordinated look with siblings. Garments to inherit. Nostalgic styles made to last. We love matching outfits. Match with siblings and moms. That's why we also offer a Newbie Woman wardrobe. Lovely pieces in the same beautiful patterns. The Newbie world even includes adorable additions to the children's room - Newbie Room Collection. Storage boxes, toys and play tents - perfect for transforming the room into beautiful fairytale settings.

So many treasures to love. We exist to make the future beautiful for generations to come.